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Delivering outstanding results for our electrical retail partner

For over seven years, we have delivered
great results for our electrical retail partner.

Delivering outstanding results for our electrical retail partner 1

Average response

>4.5%

Average order value

>£407

New-to-brand customers

63%

Moving home is the perfect time to connect with consumers looking to purchase high value white goods, such as new fridge, washing machine or tumble dryer.

  • Our partner’s discount of £30 off £299 and £40 off £399 has driven high engagement with home movers, leading to a strong average response rate and high average order value.
  • 63% of customers are new-to-brand with a further 19% ‘lapsed’ or ‘dormant’ – bringing customers at a low £CPA.
  • The lifetime value is also high, with a repeat purchase rate of +50% versus the base.
Home Mover Marketing 1

Speak to us about your next campaign

If you want drive customer acquisition amongst home movers, get in touch.

We’ll talk to you about your marketing objectives and advise on the best approach for you.

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Take a look at some case studies.

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View all Case Studies